Wednesday, June 13, 2007

Pink Plechiness

I was just checking the weather website (because I like to bemoan the heat even when I'm inside) and noticed a big side ad for Ford's "Warriors in Pink" line of products. As you've probably already guessed, this is a line of items meant to support the Susan G. Komen fund.

So, you can buy a 2008 Mustang Warriors in Pink package, which is a Mustang convertible decked out in pink trimming and ribbons and stuff. And, if you buy this package, Ford will donate $250 to the Komen people.

I'm not going to go into the politics behind the Komen fund (read IBTP or Feministing or back articles in Bitch), I merely want to express my amazement of this measly contribution. Wow! A whole $250!!

Hey, don't you think that if Ford really cares about breast cancer research, they could maybe just donate $250...I don't know, thousand or million dollars? Instead they're doing small beans fund raising $250 at a time (and the package is supposedly a limited edition).

Oh, but I guess you could buy some of their crappy-looking Warrior Gear, the net proceeds of which are donated to Komen. You know, Warrior Gear, t-shirts and hats with Ford's stupid "warrior" logo on it...items most likely made by women in the Northern Mariana Islands (or elsewhere in Southeast Asia) who paid $1000 or more for a chance to make over-priced clothing for which they earn maybe half a penny a piece and will never have a chance in hell to pay off their mounting debt that they incurred securing a job and transport to a squalid island that they'll never leave now and never get to see their family again.

So, you have two options to help breast cancer research via Ford: buy an expensive car, the making of which and operation of which pollutes the environment (and, I don't know, perhaps increases the risk of breast cancer...especially if the cars are built in those wonderful EZPs just across the border in Mexico where environmental regulation is nil), or buy crap merch made by women who never get a bathroom break.

Thanks, Ford! You're the best!

Don't you find US commonwealths like the Northern Mariana Islands fascinating? Since they're a commonwealth, clothing can be labeled "Made in the USA," yet US labor laws aren't required.

We are so tricky here in the US! What will we think of next?!

1 comment:

Porkchop said...

Don't mean to rain on your parade but I found this online...

Ford has dedicated more than $87 million in cash and in-kind donations to Susan G. Komen for the Cure since forming a partnership 12 years ago when it became a national sponsor of the Komen Race for the Cure® Series.

Not quite $250 million but still quite a bit.